Description: Patagonia takes a pioneering step in the circular economy with Trove’s Resale Plugin, integrating second-hand items directly into its main site. This innovative technology empowers Patagonia’s Worn Wear program, making pre-owned items as accessible as new products and enhancing the customer experience. In this video, we explore how Trove’s plugin works, its potential impact on sustainable shopping, and what this means for the future of retail. Could this set a new standard in the fashion industry?
#patagonia #sustainablefashion #resale #circulareconomy #retailinnovation #ecofriendly #secondhandshopping
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